Project Overview
OurSong is a music NFT platform backed by John Legend, created to discover and support rising stars within the music industry. 

The website lacked clarity on the product narrative, value propositions and brand pillars. Overall, it was missing relatable hooks to engage its communities. 
The solution? To redesign OurSong's website using a holistic approach by highlighting 3 key brand pillars - community, monetisation and intangibles. 

My Scope of Work
Web Design, Digital Design